Neonatal Asphyxia occurs when infant doesn’t get oxygen. It can cause severe loss of oxygen to infant’s brain, which can injure brain cell causing HIE (Hypoxic Ischemic Encephalopathy).

The brain damage can cause mental and physical disabilities like cerebral palsy, seizure and developmental delays.

Every year, roughly 10 to 60% of babies with HIE die in the newborn period. At least 25% of babies with HIE with delayed treatment suffer neuro development. It is advised to treat babies within 6 hours from birth.

Start treatment at earliest with Brammi, a servo controlled cooling system. The treatment shows improved results by reducing the severity of brain injury. Brammi comes in 3 different modes for user usage. An infant body wrap designed for maximum coverage is provided for optimal cooling.

During servo controlled mode, the treatment lowers infant’s body temperature to 32˚ C for 72 hours decreasing the metabolic rate reducing further damage to brain cell due to oxygen deprivation or blood flow is restored to injured cells. The system maintains constant temperature with continuous feedback from infant. Post 72 hours, slow re-warming phase of 7 hours takes place.

Record complete treatment cycle with graphical representation for easy monitoring. Patient data can be extracted and saved through USB port.

Portable and light weight unit comes with integrated battery backup. This allows compatibility during transportation, allowing treatment to start with in 6 hours.

Every year, roughly 10 to 60% of babies with HIE die in the newborn period. At least 25% of babies with HIE with delayed treatment suffer neuro development. It is advised to treat babies within 6 hours from birth. Start treatment at earliest with Brammi, a servo controlled cooling system. 

Treat HIE with Brammi : Therapeutic Hypothermia System

The successful partners of SmartCane join hands yet again for the visually challenged.

Refreshable Braille Display (RBD) is a device that enables people with visually impairment to read digital text through tactile interface. Textual content in Portable Document Format (PDF), word documents etc. can be read using the display without having to emboss/print on braille paper.

Affordable display gives them access to diverse textual media and opens doors for development of various products that shall strongly empower them in fields of education, employment and quality-of-life. Braille tutor systems, deaf-blind communication devices and tactile math displays are some examples of products thus derived that entail mainstream integration in these fields. Free from the demerits of both auditory devices and paper-embossed braille and at a price point below one-seventh of that of commercially available displays, RBD has been developed deeper penetration in both developed and developing countries.

The proto versions are currently been put through user trials and refined based on feedback.
Visit 

Together yet again for the visually challenged

A person with lower limb disability may have to use a wheel chair for the entire life. In a conventional wheelchair the user spends time in a seated position all the time. This constraint gives rise to many physical as well as mental health related issues such as sore body, building of pressure points leading to pressure sores, lowered blood circulation, and dependence on other people for basic needs. One solution to this problem is to provide mechanisms in the wheel-chair to assist the person to stand.

When Mr. Sashikumar, Managing Director at Phoenix, saw the prototype in the Rehabilitation Research and Device Development Lab (R2D2) at IIT-Madras, he decided to take up its development. Phoenix’s expertise in affordable manufacturing is crucial to making the price point of the SWC comparable to that of a good quality manual wheelchair.

This is possible also because Wellcome Trust’s grant, aimed at creating a social impact, covers the cost of all the initial equipment required to manufacture the wheelchair.

The prototype versions are currently been put through user trials and refined based on feedback.
Visit 

With Arise, Phoenix Medical Systems aims to transform the lives of people with disabilities and empower them to live life to the fullest.

'Arise' - the revolutionary standing wheelchair designed by the team at IIT-Madras and manufactured by Phoenix Medical Systems. Arise is a highly innovative and advanced mobility device that allows users to stand and move around independently, thus promoting their physical and mental well-being. 

Spinning the wheel of empowerment

On the 22nd of January, 2016, the distinguished Prime Minister of India, Shri Narendra Modi, presented the SmartCane, a technological innovation developed by Phoenix, to the visually impaired community at the Samajik Adhikarita Shivir held in Varanasi.

This initiative was part of a broader effort to promote inclusivity and support the differently abled. The SmartCane, an assistive device designed to enhance the mobility and independence of the visually impaired, was provided alongside several other aids, reflecting the government's commitment to the Sugamya Bharat Campaign, which aims to promote barrier-free accessibility for all.

Phoenix is proud to have contributed to this worthy initiative by providing world-class assistive technology to those in need.

Indian Prime Minister Shri. Narendra Modi hands Phoenix out SmartCanes

Indian Prime Minister Shri. Narendra Modi hands out SmartCanes

Smartcane continues to bag laurels for its simple and efficient design. Having found its place at National Museums Scotland and Cooper Hewitt Smithsonian Design Museum, Smartcane has now entered the doors of Gates Foundation Discovery Center, in Seattle.

The Gates Foundation Discovery Center is a catalyst to educate, inspire and motivate local and global awareness and action. Through exhibits and programmes, the Discovery Center convenes and connects people to relevant topics, stories and resources to inspire action. The cane will be displayed until 19 May 2019 at the ‘Design with the 90%’ exhibition in the Discovery Center. The exhibition highlights the role of design in addressing some of the world’s most critical problems.

Smartcane continues to bag laurels for its simple and efficient design. Having found its place at National Museums Scotland and Cooper Hewitt Smithsonian Design Museum, SmartCane has now entered the doors of Gates Foundation Discovery Center, in Seattle.

Phoenix SmartCane in Gates Foundation Discovery Center

Blindness actually is a condition which brings in several limitations but these limitations actually can be brought down with the help of technology. You must have seen many visually impaired people use the white cane as a means to help them navigate and walk through their areas. However, this white cane is unable to detect any obstruction that is above the waist. For instance, an open window pane like this one will go undetected and most likely result in upper-body injury.

SmartCane is an interesting invention that uses ultrasonic waves to detect all such obstructions. This low cost device is already being used by thousands of people across the world

SmartCane has been included in the National Museums Scotland exhibition on sight aides for a group of cases entitled ‘Engineering Humans’. The National Museums Scotland is the most visited attraction in the UK outside of London, drawing in over 1.7 million visitors a year. At National Museums Scotland, they care for collections of national and international importance, preserving them, interpreting them and making them accessible to as many people as possible.

SmartCane at The National Museum of Scotland

Phoenix Medical always strives to be the first to bring pioneering technology to newborns. In this quest, Phoenix now partners with Windmill Health, to present NeoBreathe, the world’s first foot operated newborn resuscitation system.

NeoBreathe frees one hand of the user from bagging – allowing a two handed mask grip – which is known to improves face-mask sealing by over 50%.In addition, it enables unprecedented multi-tasking- allowing auscultation without assistance, and single person CPR. It integrates foot powered suction, pressure monitoring, enhanced pressure safety, PEEP and FiO2 regulation – all in one robust solution.

NeoBreathe shows proven improvements in breathe delivery in studies. For details visit

NeoBreathe, an internationally awarded invention, was invented at Stanford-India Biodesign, AIIMS, New Delhi , Stanford University and IIT, Delhi faculty as co-inventors. It was further developed by Windmill Health, a company founded by its physican inventors from Stanford and AIIMS.

NeoBreathe is simplifying saving lives in hospitals across 14 states of India and most recently, it received a National Technology Award from the Hon’ble President of India on National Technology Day 2017.

Phoenix is proud to partner with Windmill Health to be the first to bring this pioneering product to newborns across the globe.

Phoenix partners with Windmill Health

Phoenix Medical Systems, the leading medical equipment manufacturer in India, has recently announced its partnership with Embrace Innovations, a global social enterprise that focuses on creating innovative solutions for low-income families. The partnership aims to develop and manufacture a low-cost, portable warmer called Embrace that can help prevent hypothermia in newborns.

The Embrace warmer, which is a soft, portable device, is designed to provide warmth to newborns who are at risk of hypothermia. The device uses a phase change material that can be warmed in hot water or an electric warmer and can maintain a constant temperature for up to six hours. This makes it an ideal solution for hospitals and healthcare centers in low-resource settings where access to electricity is limited.

According to the World Health Organization (WHO), hypothermia is a major cause of neonatal mortality in low-income countries, accounting for an estimated 18% of all neonatal deaths. The Embrace warmer has been designed to address this issue and can help save the lives of thousands of newborns in low-income countries.

Phoenix Medical Systems, which has been providing high-quality medical equipment for maternal and neonatal care for over three decades, will manufacture the Embrace warmer at its state-of-the-art manufacturing facility in Chennai, India. The partnership with Embrace Innovations is part of Phoenix Medical Systems' commitment to providing innovative and affordable solutions to improve maternal and neonatal healthcare.

"We are excited to partner with Embrace Innovations to develop and manufacture the Embrace warmer," said Mr. Sashikumar, Managing Director of Phoenix Medical Systems. "We believe that this innovative product has the potential to save the lives of thousands of newborns in low-income countries and improve maternal and neonatal healthcare. At Phoenix Medical Systems, we are committed to providing innovative and affordable solutions to improve healthcare in India and around the world."

The Embrace warmer has already been piloted in several hospitals in India and has received positive feedback from healthcare workers and mothers. The product is expected to be launched in several low-income countries in the coming months, with the aim of reducing neonatal mortality rates and improving maternal and neonatal healthcare.

Phoenix and Embrace innovations - The ideal ally

Phoenix Medical Systems received the Best Company in the “Pharmaceutical, Drugs and Medical Products category.”

With over 65000 nominations for the Indiamart ET Now Leaders of Tomorrow Awards 2012 , Phoenix Medical Systems went on to receive the Best Company in the “Pharmaceutical, Drugs and Medical Products” category. The event was held at the Hotel Taj Palace, New Delhi on December 13th 2012.

1. Mr. Sunil Bharti Mittal – Chairman & Group CEO of Bharti Enterprises – Guest of Honor
2. Mr. Anand Sharma – Minister of Commerce & Industry, India – Chief Guest
3. Mr. Shivinder Singh – Managing Director, Fortis Healthcare

Phoenix Medical Systems received the Leaders of Tomorrow Award for the Best Company in the “Pharmaceutical, Drugs and Medical Products category.”

Leaders of Tomorrow Awards 2012

Students and fellows at IIT-Delhi have developed a ‘smart’ cane that will help the blind navigate their way in spite of all obstacles that hamper their movement. It only costs Rs 3,000, which is about 25 times less than the market price of similar products that are currently available.

IIT-Delhi develops affordable 'smart' cane for blind

The Festival of Innovation (FOIN) is a unique initiative to recognise creative solutions to challenges faced by the society.

It is hosted by the President of India at Rashtrapati Bhavan as a week-long event in March. This year it was organised by the President’s Secretariat, with assistance from the National Innovation Foundation (NIF) and Society for Research and Initiatives for Sustainable Technologies and Institutions (SRISTI).

For the second consecutive year a Phoenix innovation was honoured by being selected for exhibition at FOIN. The selection was based on functionality, cost-effectiveness, acceptability and relevance to public health.

The members of the selection committee are renowned clinicians, engineering professionals from IITs, scientists, government officials from science departments and representatives of industry.

The selection was made from a pool of 450 brilliant innovations through an extremely meticulous process.

The special jury award was presented to the project titled ‘Neonatal Resuscitation Trolley with Delayed Cord Clamping’, being carried out in collaboration with the Department of Neonatalogy, Madras Medical College.

The Festival of Innovation (FOIN) is a unique initiative to recognize creative solutions to challenges faced by the society.  It is hosted by the President of India at Rashtrapati Bhavan as a week-long event in March. 

The Festival of Innovation

India’s first government funded medical devices park, Andhra Pradesh Med Tech Zone (AMTZ) hosted the 4th WHO global forum on 13-15 December 2018. Located in Vishakapatnam, AMTZ is a hub for manufacturing low-cost medical devices in India and simplify end-to-end process for the manufacturers.

AMTZ will cut down imports in the medical devices sector and aim on providing accessible and affordable medical equipment ‘Made in India’. Spread over 270 acres the medical park will widen the scope of employment in the medical devices sector. It is equipped with state of the art centralised 3D design, prototyping, testing and warehousing facilities for the manufacturers.

Honourable Chief Minister of Andhra Pradesh, Shri.Chandrababu Naidu inaugurated our factory in AMTZ during the 4th WHO global forum.

Former Opening Batsman for the Indian National Cricket Team, Mr.Virendar Sehwag also visited our factory in AMTZ during the WHO global forum. He has been appointed as the brand ambassador for AMTZ. It was an honour to have them inaugurate our factory in AMTZ.

Andhra Pradesh Med Tech Zone (AMTZ) is India’s first government funded medical devices park. Located in Vishakapatnam, AMTZ is a hub for manufacturing low-cost medical devices in India and simplify end-to-end process for the manufacturers. 

Factory in AMTZ

It is fairly common for newborn babies to have mild jaundice, and the condition is usually resolved without any intervention. Sometimes, however, the jaundice is severe, and if it is not treated, it leads to a condition called kernicterus. In this condition, the brain of the baby is damaged by the high level of bilirubin in the blood. This can result in problems with hearing and vision and in intellectual disabilities and cerebral palsy.

Fortunately, the treatment of this condition is simple. It requires exposing the skin of the baby to light, particularly blue light of a particular wavelength. This treatment is called phototherapy.

Phototherapy was discovered around 60 years back. Since then, this simple treatment has saved many babies from the ill effects of kernicterus.

An event was organised in Delhi on July 28 2018 at India Habitat Centre to celebrate six decades of phototherapy. It was aimed at spreading awareness about the serious effects of kernicterus, benefits of phototherapy and the health of newborn infants in general.

The Department of Pediatrics of AIIMS, PRESIDE (Pediatric Research and Education Society of India), IndiaNeoDesigns (a non-profit NGO of academia-industry promoting technology in neonatal health) and Stanford University, USA jointly organised a day-long event to commemorate 60-years of invention of phototherapy that has saved millions of babies. Phoenix Medical Systems was the industry partner for the event.

Indigenous innovations in the field of neonatology and maternal health were exhibited. It provided an opportunity for neonatal professionals, decision makers from private and government segment and technologists to discuss and collaborate.

A panel discussion was held amidst stalwarts like Prof VK Bhutani, Prof ON Bhakoo, Prof JP Mittal, Prof Neelam Kler, Prof VK Paul etc.. Also a stakeholder meeting on India’s path to a global leader in neonatal health technology involving NITI Ayog, ICMR, DBT, Wellcome Trust, BMGF, academia and industry was held.

A similar such event was organized in Chennai on Aug 1 2018. The event was jointly organized by the National Neonatology Forum (NNF) in partnership with IndiaNeodesigns. Among the guest speakers was Dr. Darez Ahmed, Mission Director of National Health Mission (NHM) and Dr. Arun Kumar Singh, National Advisor – RBSK.

An event was organized in Delhi on July 28 2018 at India Habitat Centre to celebrate six decades of phototherapy. It was aimed at spreading awareness about the serious effects of kernicterus, benefits of phototherapy and the health of newborn infants in general.

Celebrating 60 years of Phototherapy

The first few weeks of life are critical for premature and low birth weight babies, as their ability to regulate their own body temperature is not fully developed. Placing the baby in an incubator, essentially a man-made version of the womb, helps maintain an infant’s temperature and environment. However, the use of incubators in low-resource countries is much more difficult, as the products are generally too expensive.

“The statistics, especially in lower source environments, are pretty grim: About every 10 seconds a baby dies, and usually it’s due to problems of hypothermia or sepsis,” says Govind Rao, Ph.D., professor and director at the Center for Advanced Sensor Technology at the University of Maryland Baltimore County (UMBC). “Low birth weight has become increasingly common as women defer childbirth. If you had an inexpensive way to intervene and keep baby warm, it would have a dramatic impact.” Rao added that premature babies born in these environments are also at risk of infection, because the incubators are not always effectively cleaned and sanitised. This means that as one sick baby leaves the incubator, the next baby coming in is highly susceptible to accepting the infection. “That becomes a highly problematic issue leading to high mortality,” says Rao.

Govind Rao presenting at the 4th Annual Pediatric Surgical Innovation Symposium where he was awarded $50,000 from the National Capital Consortium for Pediatric Device Innovation (NCC-PDI).

“The statistics, especially in lower source environments, are pretty grim: About every 10 seconds a baby dies, and usually it’s due to problems of hypothermia or sepsis,” says Govind Rao, Ph.D., professor and director at the Center for Advanced Sensor Technology at the University of Maryland Baltimore County (UMBC). “Low birth weight has become increasingly common as women defer childbirth. If you had an inexpensive way to intervene and keep baby warm, it would have a dramatic impact.” Rao added that premature babies born in these environments are also at risk of infection, because the incubators are not always effectively cleaned and sanitized. This means that as one sick baby leaves the incubator, the next baby coming in is highly susceptible to accepting the infection. “That becomes a highly problematic issue leading to high mortality,” says Rao.

The first few weeks of life are critical for premature and low birth weight babies, as their ability to regulate their own body temperature is not fully developed. Placing the baby in an incubator, essentially a man-made version of the womb, helps maintain an infant’s temperature and environment. 

Cardboard Incubator Gives Preemies Better Chance of Survival

It took 10 years and an unlikely alliance between an innovator, NGO and the IIT network to make a useful device affordable for its target consumers.

Sathguru commutes by the Metro Rail daily from his home in North Delhi to the Noida-based National Institute of Open Schooling, where he’s a junior assistant…

No more blind spots for the visually impaired with the obstacle-sensing SmartCane manufactured by Phoenix

No more blind spots for the visually impaired with obstacle-sensing cane

SmartCane manufactured by Phoenix in partnership with IIT Delhi , Saksham trust and wellcome trust receives national award from Ministry of Social Justice and Empowerment.

SmartCane has received the National Award from the Ministry of Social Justice & Empowerment under the category of “Best Applied Research/Innovation/Product Development Aimed at Improving the Life of Persons with Disabilities”\

The award was presented by the Finance Minister, Shri Arun Jaitley on 3rd December at Vigyan Bhavan, New Delhi.

On this occasion, Saksham was also awarded as the best institution for providing inclusive education to the children and persons with disabilities.

SmartCane manufactured by Phoenix in partnership with IIT Delhi, Saksham trust and Wellcome trust receives national award from Ministry of Social Justice and Empowerment.

Another feather in the cap of the smartcane team

You know Phoenix to be the pioneering manufacturer of neonatal and maternal care equipment in India. But the company is also utilising its strengths to develop other different products and to make these widely available. The initial response to one of these products suggests that they will potentially improve the lives of millions of people in India and around the world. This product is SmartCane.

SmartCane was developed by Phoenix in collaboration with IIT Delhi and Saksham Trust. The product was developed to allow visually challenged people to move independently with safety so that they can travel to school, work or social gatherings. ‘Smart Cane’ uses a system of vibrations to convey information to the user about obstacles in his or her path. These vibrations also convey to the user how far the obstacle is, permitting him or her to take appropriate action and navigate gracefully. SmartCane allows a visually challenged person to walk with safety, confidence and dignity.

SmartCane has the potential to help a very large number of people. In India alone, the number of blind people is 15 million—and there are another 70 million individuals who are afflicted with significant visual impairment that cannot be corrected fully by any means. Phoenix has set itself the goal of empowering every visually challenged person in India with SmartCane. Hence, the company has embarked upon a mission to conduct awareness and training workshops in all the major cities of India. The first of these dissemination events was held at Chennai on 21 March 2015. The event brought together visually handicapped persons from colleges and welfare organisations, caregivers, students, medical professionals and community volunteers from Chennai and places nearby. Phoenix Medical Systems was supported by its partners, IIT Delhi and Saksham Trust, in conducting this event. The venue was IIT Madras, the alma mater of Mr. V. Sashi Kumar, Managing Director of Phoenix.

Speakers at the programme included Prof. Bhaskar Ramamurthi, Director of IIT Madras, Dr. Rohan Paul, who conceived the idea of SmartCane and nurtured it into a product, and Dr. R. V. Ramani, founder and Managing Trustee , Sankara Eye Foundation . Dr. Rohan Paul and the SmartCane team at Phoenix were felicitated on the occasion. Mr. Patrick Rosario, visually challenged musician, playing on the accord captivated the audience with a number of compositions.

A different facet of Phoenix

A notable proportion of term and preterm infants develop neonatal jaundice. Jaundice in an otherwise healthy term infant is the most common reason for readmission to hospital. Jaundice is caused by an increase in serum bilirubin levels, largely as a result of breakdown of red blood cells. The liver converts bilirubin into a conjugated form which is excreted in the bile. Very high levels of un-conjugated bilirubin are neurotoxic. Phototherapy is a simple and effective way to reduce the bilirubin level.

Depending on the severity of jaundice, phototherapy is administered from a single side or from both the sides to the baby. Overhead phototherapy units mounted on a stand are generally used to administer phototherapy from a single side.

Double surface phototherapy units currently available in the market are fixed to a warmer or bassinet. They do not provide us the leverage of swapping it to another equipment. Babies need to be shifted to an equipment dedicated to double surface phototherapy. We have designed a compact blue LED phototherapy which can be used in conjunction with any warmer, bassinet and incubator. Thus providing the staff the ease of providing phototherapy to a baby without having to shift it to a particular warmer or bassinet.

Nymphaea is sleek and light weight (<4Kg) and can be handled effortlessly by staff. The unit is flexible and harmonises into the neonatal work space. Phototherapy can be administered without hindrance to respiratory and warming therapies. It offers effective treatment with an efficient surface area coverage. The unit is suitable for term and pre-term babies. Nymphaea can be easily stored in a drawer or cup board. The surface is smooth without grooves and easy to clean. Infection control is vital in a NICU considering which there is no fan in the unit. The power consumption is minimal at 15W reducing the operation cost of the equipment.
Nymphaea can be used with a water mattress or gel mattress.

For more details write to: marketing@pmsind.com

Nymphaea is a compact blue LED phototherapy which can be used in conjunction with any warmer, bassinet and incubator.

Introducing Nymphaea

On 27 January 2017, Time Inc. announced the winners of the Second Annual TIME India Awards, at the Confederation of Indian Industry (CII) Partnership Summit, in Andhra Pradesh, India.

The Indian Minister of Finance, Arun Jaitley, Minister of State for Commerce and Industry, Nirmala Sitharaman, and Andhra Pradesh Chief Minister, N. Chandrababu Naidu, presented the awards. McKinsey & Company was the knowledge partner for the awards.The 2017 TIME India Awards recognized the country’s most exciting startups and small and medium-sized businesses.

Phoenix Medical Systems was the winner of the MSME Innovator for the Year award, which was received by the Managing Director, V. Sashi Kumar, and Executive Director, Smita Sashikumar. The winners of the awards were selected among 18 finalists, who were identified from a pool of approximately 15,000 manufacturing companies after an assessment of their qualitative and quantitative parameters. The finalists were announced at the World Economic Forum at Davos, Switzerland, in January 2017.

A jury of key business magnates led by Vice Chairman of Time Inc., Norman Pearlstine, selected the winners of the Time India Awards in each category. The panel included General Electric Vice Chairman, John Rice; Infosys Founder, N.R. Narayana Murthy; ICICI Bank Managing Director and Chief Executive Officer, Chanda Kochhar; Time Inc. Executive Editor, International, Clay Chandler; and McKinsey & Company Chairman (Asia), Kevin Sneader.